What Would You Do?

I admit it.  Reality TV is my guilty pleasure.  All forms and shapes of reality TV.  Whether it be guidos and guidettes, bachelors and bachelorettes, man and food, or just plain old documentaries…TV mixed with reality intrigues me.  Yes, I know 90% of them are probably staged, let’s just not burst my bubble here.

Recently, I’ve been fascinated and completely addicted to ABC’s hidden camera ethical show, “What Would You Do”.

ABC Primetime’s What Would You Do? sets up elaborate realistic scenarios with actors testing real controversial subjects to see what ordinary people would do when pushed to act, or if they act at all.  – TV.com

The reactions from public, unsuspecting individuals are surprising, human compassion is truly unpredictable.  Though some of the situations set up are less than likely to be considered normal behaviour, especially in the modern times now (e.g. extreme public racism), many scenarios are based off shocking real-life situations that have appeared on the news one too many times.

Get ready to stir up some good-Samaritan feelings, here are a few scenarios to get you started:

Never knew hazing can be this bad until I watched this

…and read this

This guy is a sweetheart, but man, bad rep for women here

If you think the video below is shocking, read the wiki of the actual McDonald’s story that stemmed the idea for this video.  It is truly disturbing.

Ending the post with some faith for humanity

The Very Accurate Life of a Facebook Photo

Being the Facebook photos bearer amongst my friends…I can say that this infographic is pretty friggin’ spot on.  Well done Pixable, well done.

…Except I do still try my best to keep and tag pictures when others look smoking and I’m…not quite there.  I sacrifice myself sometimes to be the fair picture provider that I am, who captures all your youthful, happy, cherished moments for your viewing pleasure when you become unattractive in the future.  You are welcome, my friends.

don't deny it...you know you do this too.

UBC Sauder Co-op Viral Video Instructions

Note: This post is for UBC Sauder Co-op students!

UBC Sauder Co-op…it’s time to go viral.

Take part in the new Sauder co-op video this summer!

Watch the video above for the FAQ =)
You can also find the full instructions below

I’m Ariel, the marketing assistant at the Sauder Business Career Centre this summer and I want you to take a breather at work!

We want YOU to send in a short clip about your job or work place! (clip ideas at the bottom)

It can be about anything as long as it has relations to your current co-op work term.
We’re going to make a compilation of all the clips then PUBLICIZE and PROMOTE it on various media sources such as YouTube, Facebook, Twitter, LinkedIn, newsletters, websites…ETC!

The purpose is to connect students and let the Sauder community see a lighter side of Sauder co-op, and if it’s interesting enough, let the video have its moment of fame to trend among the mass general public!

Here’s what you need to know:

-          Minimum 30 seconds and maximum 2 minutes long

-          Send your clips to coop@sauder.ubc.ca by JULY 18, 2011!!

-          Use any recording device (cell phone, video camera, webcam, flipcam…) as long as you can upload your clip and send it through email

-          Double-check with your employer on your clip idea.  If your employer hesitates about you filming at the workplace, just do a video blog instead!

-          FIRST 10 SUBMISSIONS WILL EACH RECEIVE A DIFFERENT SURPRISE GIFT CARD!

-          Email us at coop@sauder.ubc.ca if you have any more questions!

CLIP IDEAS:

- Tour of workplace
- Completing an interesting work task
- Recording something funny that happens at work
- Giving employers/co-workers an interview
- Showing unique work traditions
- Show off the work swag you received!
- Video blogging
- Candid clips of anything you want, be creative!

Out of ideas or a little shy?  You can do a quick video blog stating your Name, Option, Workplace, and Position, then choosing a few questions below to answer!

- What is the most interesting task you had to do so far for your job?
- What is something surprising you have learned?
- How did you adjust to full-time work (for students on their first work term)?
- What has your work term(s) taught you about your option that you couldn’t have learned from school?
- How do you think your job/work place stand out from other jobs?
- Talk about something funny that happened at work
- Talk about some challenges you had to face at work
- Talk about an achievement at work
- Talk about something that impressed you at work (your company’s values, employer’s wisdom, co-worker interactions…)
- Describe a day in the life of you at work
- Show off some work swag you received!

Get on it kids!  You’re going to want something to look back on when you’re old and wrinkly!

Katy Perry turns my Monday into a Friday!

Wrong day to post this…but who can resist a hot Nerdy Perry mess, along with Hansen, Kenny G., Glee…and… I’ll leave you hanging on the last treat of a cameo for you to watch..but just remember this song is called Last Friday Night (T.G.I.F)

…and no more long hiatuses!  Full-time work & the act of being lazy have kept me busy for awhile.  Totally failed my original aspirations of being a “committed super-blogger who has something inspirational to share everyday with the world!”.  Though I realized my life is not exciting enough for that, I think my life is hopefully fulfilling enough for an interesting post 1-2x a week…so back to regular programming folks!

I don’t know you but I Want You.

I came across 2 ads today while browsing on Behance Network.

(By the way, Behance Network deserves it’s own post but it’s creative content is so vast it’s probably going to make me break a new record of overwriting if I do a post on it.  It’s the guru to the amateur deviantart.com.  If you don’t know wtheck I’m talking about, in plain words, it’s a site where designers upload extremely creative works such as amazing photos, digital art, videos, ads, cartoons, parodies, architecture designs…etc.  Basically, you all need to check it out.)

Anyway, I came across 2 video ads.  One is for Coca Cola and the other is for V Water.  Take a look below first.

Coca Cola

V Water

How do you feel after watching these two videos?

For me, my initial reactions and feelings of the videos were happiness/laughter/inspiration/creativity, this in turn all equal to positive outlooks toward the ads.  Unless you’re a grumpy old troll, I’m sure most people will at least break a smile.

Then I realized.  Both these ads do not describe their products at all.  They don’t say what they are (though you would be living under a rock not knowing what Coke is), they don’t describe why they are the “better” product, they don’t say the benefits, the usages, the quality/quantity, what they contain…etc.  Nothing.

But somehow, they work.  At least, even if you don’t know what the ad is actually “advertising”, you recall this particular brand better and more positively than that other brand with it’s ad about a very similar product that is constantly going on and on about it’s “1000000 benefits” to the point you want to rip out your car radio.  People can literally choose one brand based purely on it’s “aesthetics” over another brand where they actually have knowledge over.

The power of advertising eh?  I admit I love watching these kinds of ads; the creative, inspirational yet totally irrelevant ones.  However, if I were to ever be in charge of some new advertisement for a big-name brand, I would definitely try to accomplish the best of both worlds and incorporate creativity with proven results.   Wow, I just turned this whole post into a self-advertisement.  Guess that’s why I’m in Marketing =p